Published on November 7, 2018 by
  • highsnobiety


Nicky Diamonds, the founder of Diamond Supply Co, discusses the early days of the brand and how skating and sneakers ultimately led to streetwear’s dominance. As one of the earliest brands to create unprecedented hype through a sneaker collab, Nicky is an expert on all things sneaker culture.


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Nicky Diamonds Explains How Skating & Sneakers Led to Streetwear's Dominance | From The Ground Up | Highsnobiety

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